Data Breaches: What Do They Mean For You?

How to Safeguard our Information
in a World of Security Breaches

What Can We Do when Our Data Gets Out?

Yesterday, all of the tech publications were warning of another major data breach.  Another popular Facebook App exposed users' personal data, and this time, over 120 million users were possibly affected.    Who was careless with our data this time? Nametests.com, a site Techlaurels warned users about over a year ago.

In a nutshell, Nametests had this hole where if you knew the right JavaScript commands, you could potentially access any users' personal information.  A website could exploit this, or any individual who knew how to grab and use a "token."  The "good guy" who discovered this used the flaw to set up a data mining program and subsequently reported the bug to Facebook. The security hole was supposedly closed.

And of course Nametests wanted that hole closed as soon as it was discovered. Who is going to buy a candy bar if there is a bowl sitting next to the register that says "Yours for the taking."  Or to borrow from an old cliche, if you're in the business of selling cows, you don't want to be giving the milk away for free.

Facebook Changes to Better Protect your Personal Data

Facebook Outlines Plans to Restrict Data Mining Through Facebook

Facebook is Making Changes in an Attempt
to Restrict Data Mining through their Platform

Bonus: How to Tell if Cambridge Analytica Has Your Information

By now, everyone has heard about  the Facebook Data Mining Scandal.  Third-party apps have been mining our Facebook data for years now, and Facebook made it very easy for them to do so.  When the extent of what was being shared became public, users were incensed and started leaving the platform in droves. #DeleteFacebook began trending on Twitter.  To prevent becoming the next "MySpace," Facebook promised to make changes to prevent apps from mining your data so freely.  These changes will start rolling out today.

What Types of Data were Apps Collecting Before?

Part of what makes Facebook so popular is the amount of third-party content and the ease of sharing. Anyone can create a "Facebook Page," invite followers, embed apps, and invite users to like and share.  When a user interacts with page content in any way, that page can access personal data related to that user.  In addition, anyone can create a Facebook App, independent of any Facebook Page.  Popular apps include quizzes, profile picture frames, games, and sweepstakes.  

To help developers create content and apps, Facebook provides many developer APIs.  API stands for Application Programming Interface, and it is basically a set of tools that make it easier for third-parties to develop apps and content that work with Facebook.  Facebook provides several APIs, including ones for groups, pages, events, search, and games.  They also offer the Facebook Login API, which makes it easy for users to create accounts on third-party sites without having another username and password to remember.  

Poll and Survey Services: A Review (With Samples)

Create Polls and Surveys, for Blogs, Web Sites, Social Media, or Marketing Campaigns

This is the end of our series on Internet Quiz Services.  Folks love to take quizzes, and they can be great traffic-drivers. But many quiz hosting services do nothing but mine data, and their sketchy terms tell you little about how they will use the data they are mining. 

This series began by discussing the negatives of many quiz sites.  Then it went on to identify two quiz hosts who do not mine data: QuizRevolution and Polldaddy.  Earlier posts reviewed quiz creating and hosting services at these sites. Today, we end the series by looking at Polls and Surveys. Both Polldaddy and QuizRevolution offer poll and survey hosting, as well as tests.

Quizzes vs Tests vs Polls vs Surveys

At QuizRevolution, you can create surveys and quizzes. At Polldaddy, you can create quizzes, tests, surveys, and polls.  What are the differences between these?  Well, for all intents and purposes, a quiz and a test are the same thing.  Both offer a series of questions with right or wrong answers. Both are scored upon completion. A test or quiz usually assesses knowledge of a particular subject area.  On the Internet, however, quizzes tend to refer to silly, fun lists of questions, and they may or may not actually reflect knowledge or mastery.  Internet quizzes are more often centered around personality traits.  They may not be based on any sound theory at all.  On the Internet, tests tend to be more serious and more learning-focused.

A poll is a single question that asks one's opinion on something. It's generally multiple choice.  A survey, by contrast,  allows you to ask multiple questions across a wider range of question types.  It may include "scaled" questions, open-ended questions, and/or multiple choice. It may also collect demographic and/or personal information, such as name, sex, address, etc.  But there are no right or wrong answers, and no passing scores with a survey or poll.

How Well Do You Know Keyboard Shortcuts? A Quiz and a Review

How Well Do You Know Keyboard Shortcuts?
Take Our Quiz to Find Out!

Keyboard Shortcuts Presented in Quiz Format,

And More on QuizRevolution as a Resource

Usually, Friday posts are Quick Tips.  Today's post is really a Quick Tips post, wrapped up in a Quiz.

This post was originally going to be "A List of Useful Keyboard Shortcuts." However, if you've been following this blog, you'll know we are in the middle of a series on Internet Quizzes and the related privacy issues.  As a part of this series, we have been exploring GOOD quiz sites, both from a user standpoint and from a marketing standpoint.

So today's list of keyboard shortcuts is presented in a quiz format. It's a fill-in -the-blank type quiz, with the answers presented after each question.There are 20 different Keyboard Shortcuts in the quiz.

Instead of writing a boring list of useful keyboard shortcuts, I dumped the list into a quiz.  Hope you enjoy playing and learning at the same time!

More information about QuizRevolution.com, the site on which this quiz is hosted, follows the quiz. If you are interested in blogging, marketing, and those types of aspects, keep reading after the quiz.  If you're just interested in keyboard shortcuts, take our quiz and learn while you play.

(Click "read more" for quiz and review.)

Privacy Implications of Sweepstakes, Freebies, and Like-Farming Sites

Sweepstakes and Freebies are great for Marketing Purposes;
They're Also Great for Mining Your Information

Be Smart When Entering Contests or Requesting Freebies

Our last few posts have focused on the privacy implications of Internet Quizzes.  We are currently evaluating SAFE quiz sites, and that series will resume when we've had a chance to complete our research. (The bad sites are MUCH more numerous than the legit ones.) But quiz sites are not the only data miners out there.  You must be just as cautious when participating in sweepstakes and contests, as well as when signing up for freebies of any kind.

Playing the "Sweeps"

I have been an avid "sweepser" since the they went online.  (Those of us who enter contests and sweepstakes as a hobby affectionately call it "Sweepsing."  People who do this are "Sweepsters.") Before there was a World Wide Web, I returned the occasional sweepstakes card, figuring I might get lucky for the cost of a stamp.  I foolishly dropped my business card in bowls at restaurants, promising a drawing for a gift card or exotic vacation.  Then I wondered where all that junk mail and those time share calls were coming from.

More on Internet Quiz Sites and the Associated Dangers

What Are You Giving Up When You Use One Popular Facebook Quiz Engine?  Maybe More Than You Think...

A Review of Nametests.com

This is the third part in a series on what you also give up when you take an Internet Quiz.  Part 1 focused on General Dangers.  Part Two reviewed the terms of use for one popular Internet Quiz site. Today, we're going to look at nametests.com.  I think about 75% of the quiz results that come across my own Facebook timeline come from nametests.com.  I think few folks visit the sire directly.  Most click-through friends' shared results to take the same quiz.  While there, they often fall into a click-hole, taking other quizzes suggested at the end of the one they just took. How many readers have taken a test at nametests?  How many of you have actually looked at their terms of services?

A Review of Quibblo, a Quiz Creating Tool, and A Quiz: How Facebook Savvy Are You?

This is the second in a series of articles discussing the privacy implications of Internet Quizzes.  The first, The Dangers of Internet Quizzes, is available at https://techlaurels.blogspot.com/2017/05/the-dangers-of-internet-quizzes.html

Quibblo: A Review

WWW.Quibblo.com

NOTE: Our quiz  (see the bottom of this page) is hosted over on Quibblo.  Quibblo is supposed to be a free source for creating quizzes that can easily be shared on Social Media.  If you are following the "journey" of this blog, I originally headed over to Quibblo to investigate its use as a resource.  Supposedly, you can embed the finished quizzes on your blogs or Social Media Pages, and several sources touted it as a good resource for bloggers. My research does not necessarily concur.

Quibblo is supposed to generate content that is easy to share and easy to embed, either on your own web site or on one of the major blogging platforms.  And quizzes can be good traffic generators for Social Media. Before you start, Quibblo promises your creation efforts will be rewarded with a widget in the sidebar to help you share, embed, or promote your content. But alas, the promised code-generating widget is absent in all three browsers!  I have contacted Quibblo to see how to get the embed code.  I will update this post when I hear back.  In the meanwhile,  the quiz is linked from the bottom of this post.  That, of course is NOT the ideal situation. Generated content should be as easy to embed as the giveaway widget featured on our giveaway post.  It is not.

This post was going to be a fun quiz about Facebook Savviness.  But it evolved as I was developing the quiz and writing the post.  The quiz is no longer the highlight of this article.  Rather, the post transformed into a warning about these quiz generators, and a review of Quibblo specifically.  I am kind of sorry my research lead me to consider Quibblo as a good option.

The Dangers of Internet Quizzes

Are Facebook Quizzes Really Harmless?

People LOVE taking Social Media Quizzes.  Sites like Buzzfeed have entire sections devoted to quizzes.  Facebook timelines are filled with results shared from various quiz-hosting sites.  Quizzes and tests can be great traffic drivers, and from a marketing standpoint, they can be very beneficial to your site.  But what about from a user standpoint?  Are there any dangers of taking these internet tests and sharing the results?  The answer, unfortunately, is neither yes nor no.  There can be great dangers in taking these internet quizzes, or they may be completely harmless.  If you scrutinize before you click, you can easily learn the difference.

What Are Some of the Dangers of Taking a Quiz?

The dangers fall into several categories.  Again, a quiz site may be harmless, and none of these dangers may apply.  Or it may be a complete and total scam site, out to cause you harm.  Most quiz sites fall somewhere between these two extremes. The trick, as with any internet activity, is to be savvy.  You need to arm yourself with the knowledge to evaluate the risks of each individual quiz. This list is by no means inclusive.  It only describes SOME of the dangers you may encounter.