The Facebook Data Scandal and What it Means for You and Your Personal Information
How to Protect Your Facebook Information,
and How To Download Your Facebook Data
For the last week or so, Facebook and its data-sharing tendencies have been in the news. "Delete Facebook" campaigns are proliferating the Web, and a lot of folks are wondering what really happened and how worried they need to be. Today, we're going to look at the Facebook controversy, discuss how users were actually complicit in this breech, and talk a little about the ramifications. We'll also look at how to protect yourself in the future, as well as explain how you can download a copy of your Facebook profile so you can understand what the data miners really obtained.
What Happened with Facebook and My Personal Information?
In a nutshell, an individual created a rogue quiz app. This particular quiz was a Personality Test, and of course, it encouraged you to both share your results and to invite friends to take the quiz. Almost immediately after launching, over 10,000 Facebook users had taken the test. After it went viral, over 270,000 people downloaded the quiz app, and even more used the web-based version. Folks ignored the app's permission requirements, and willingly gave the app permission to access their information, as well as that of their friends. Soon, the quiz had harvested the Facebook data of over half a million users. Many of these folks had never accessed the quiz personally, but rather had their data mined through a "friend" giving the app permission to basically take what it wanted.
The Quiz Creator then sold all the information he had collected to a data mining firm. That firm repackaged the data and sold it to Cambridge Analytics. Cambridge Analytics then used the data to profile people politically, and to "reach out" to folks in order to manipulate their thoughts during the last election.